Die lines, labels, boxes, pantone colors and branding are all part of my experience in making a distinct packaging design for your product
C Wonder Packaging
CWONDER Retail Store Packaging, Soho NYC. Problem: Need a unified design, for a wide range of packaging for store products, using the company logo and colors. Solution: A simple type lockup was used consistently over various formats and other colors were added to distinguish products in a group.
My position at Urnex brands was the Inhouse designer. I conceptualized, designed and developed packaging, logos, icon system, photography, tradeshow, marketing and web materials.
Full Circle Logo & Boxes
Full Circle: logo and packaging for a new organic coffee machine cleaner.
Label (sticker) and box design for Italian made cookies.
Khoi Body Lotion Labels
Packaging and business card design for a skin care company: Khoi.
Face & Body Clay Labels
Land Mark Wine Labels
Labels for Landmark vintage wines. Type and images all done by hand.
Mad Projects, NY June 2015 - Packaging Designer
My job at Mad Projects was to create box dielines for Levi's underwear, socks, and loungewear using a variety of materials. The Men's boxers packaging was a plastic box with a rectangle die cut in the front, so you can feel the product, the paper stock was Cairn Eco Kraft 430 GSM, which wrapped around the boxes. The items will be sold at Costco.
Blue Hill Bay (Smoked Salmon)
Blue Hill Bay has new food products for 2017 and I created box designs for them, using the printer die-lines and brand guidelines.
Packaging design for new product
My idea here was to focus on the salmon and adding a design to the window that stands out.
45 degree design
This box carries a larger size of salmon that hangs on the shelf vertically or sits on the shelf horizontally. We did this so retailers can have options how they can sell the product.
Acme Smoked Fish Label Design
New sticker for packaging
Created a label for a new product using Blue Hill Bay style guides.
These stickers were used for company holiday gifts.